sudo shoesQ&A By Suzanne Kvilhaug
For Vegan Villager

What’s the Why behind Sudo Shoes? 

The Why is pretty simple. Until we opened the nearest vegan shoe store was in Manhattan! Roughly 5% of the local population identifies as vegan or vegetarian. The Boston commuting area is home to a little over 7 million people, that’s 350,000 veg folks without a shoe store, not to mention those a little farther out in New England.

What percentage of customers would you guess are vegan? 

Surprisingly it’s about 50/50.

If you had a mission statement, what would it be?  

I believe that most people truly live according to their principals only when doing so is made possible and practical by the society or market which they exist within. For example, if the nearest vegan shop is hundreds of miles away many people will indeed just take the next best thing, a cheap synthetic shoe likely made with animal glues, in other words not at all vegan.

If we had a mission statement it would be something like: “Sudo strives to create a market where veg minded people can easily find shoes and bags that don’t ask them to sacrifice their principals.”

Did any other vegan stores influence or inspire you?  

Moo Shoes in New York City, how could it not?  I just love the store and they were the pioneers, in the U.S. anyway. That’s where I bought all of my shoes…until now of course.

Ten years ago, did you imagine yourself owning a vegan shoe store?  

Nope, but I did always assume that someone else would open one in Boston. It surprised me that it never happened so I decided to open Sudo.

Before opening, did you have a fear of the business failing?  

I always believed that Sudo would work, if I didn’t truly believe it I never would have been able to follow through with all the various tasks and challenges required to get opened in the first place. It did work too! We’re a small team and we are always growing but Sudo was paying the bills from day one.

Do most people know that it’s an all vegan shoe store before stepping foot inside?

Yes, most do know what we’re up to, but not all! It’s funny but when you allow people to figure it out for themselves they’re almost always excited and supportive of this cool shop which they discovered, there’s a sense of being in on something. If you just blurt it out and they don’t happen to be veg they often feel immediately unwelcome.

Has Cambridge proven to be a good choice? Why or why not?  

Cambridge was a great choice, the neighbors are really supportive and friendly and Cantabrigians are just very educated and conscientious people in general.

What’s the farthest anyone has traveled from to shop at Sudo?  

There’s a lot of competition for that title! Boston is a big hub for international business so we regularly get people from literally the other side of the world. We have regular customers from San Francisco, Japan and many from France and the U.K.

What is the best part about owning the store?

Saving animal hides!

Along with the common assumption that synthetic shoes are automatically vegan, what are other misconceptions about vegan shoes?

I have experienced a lot of misconceptions about vegan shoes. People think that they’re saving animals if they buy vegan shoes but they are also making a much more environmentally friendly choice when they stop buying leather shoes. They often forget to take into account the impact that raising cattle has on the planet.

Also, I’ve been wearing this same pair of vegan Chelsea Boots every day for over 5 years! Vegan shoes last as long, maybe even longer than leather shoes.

What advice would you give someone opening a small vegan business?

Believe in it and hire people who believe in it. The business is most likely to succeed if it’s an extension of who you are.  You should be proud of every aspect of the business, if you’re not then change something.

 Sudo Shoes is located at 1771 Massachusetts Ave., Cambridge (Porter Square). Tel. 617.354.1771 – email: info@sudoshoes.com


NATIONAL VEGAN AND VEGAN-FRIENDLY STORES

If you would like to see other vegan establishments listed here, please let us know by writing to us at veganvillagercentral@gmail.com. If you would like to make a comment about this listing or a particular place on the list, feel free to use the Comments section below and/or join our Forum and create a posting on the subject there.

KEY:
V
(Vegan/no animal products)
MV (Vegan except bee product or dairy; specified when used)

VF (Vegan Friendly)
R (Raw)
MR (Mostly Raw)
RF (Raw Friendly)

Map available by clicking address
Daiya (V): 877-324-9211
Earth Balance® (V): 7102 LaVista Place, Suite 200, Niwot, CO 80503 – 201-421-3970
Follow Your Heart Vegan Gourmet (V): 21825 Sherman Way, Canoga Park, CA 91303 – 1-818-348-3240
Garden Protein International (V): 1046 Princeton Drive, Suite 101, Marina Del Ray, CA 90292 – 310-439-1049
Kate’s Caring Gifts (VF, RF): 36094 Asquith Place, Fremont, CA 94536 – 510-794-4438
Moo Shoes (V): 78 Orchard St  New York, NY 10002 – 212-254-6512
Motive Clothing (V)
Mrs. Green’s Natural Market (corporate office) (VF): 1 Bridge Street, Irvington, NY 10533 – 914-472-7900
The Vegan Store (V): 1-800-340-1200
Turtle Island Foods Inc. (V): PO Box 176, Hood River, OR 97031 – 800-508-8100 ext 19 
Turtle Mountain (V): PO Box 21938, Eugene, OR 97402 – 866-388-7853
Vegan Essentials (V): 1701 Pearl Street Unit 8, Waukesha WI 53186 – 1-866-88-VEGAN / 262-574-7761
Vegan Proteins.com (V)
X’s to O’s Bakery (V): 97 4th Street, Troy, NY 12180 – 518-238-3311


VEGAN AND VEGAN-FRIENDLY STORES
AND VENDORS IN VERMONT

If you would like to see other vegan establishments listed here, please let us know by writing to us at veganvillagercentral@gmail.com. If you would like to make a comment about this listing or a particular place on the list, feel free to use the Comments section below and/or join our Forum and create a posting on the subject there.

KEY:
V
(Vegan/no animal products)
MV (Vegan except bee product or dairy; specified when used)

VF (Vegan Friendly)
R (Raw)
MR (Mostly Raw)
RF (Raw Friendly)

Map available by clicking address
City Market (VF): 82 S Winooski Avenue, Burlington – 802-863-3659
Fiddle Heads (V, R): 18 Worcester Village Road, Worcester – 802-223-2111
Hunger Mountain Coop (VF): 623 Stone Cutters Way, Montpelier – 802-223-8000
My Little Cupcake (VF): 217 College Street, Burlington – 802-660-9330
Putney Food Coop (VF): 8 Carol Brown Way, Putney – 802-387-5866
St. Johnsbury Coop (VF): 490 Portland Street, St. Johnsbury – 802-748-9498
Sweet Clover Market (VF): 21 Essex Way #418, Essex Junction – 802-872-8288
Uppervalley Food Coop (VF): 193 North Main Street, White River Junction – 802-295-5804
Vermont Soy (V): 180 Junction Road, Hardwick – 802-472-8500
Woodstock Farmer’s Market (VF): 979 West Woodstock Road, Woodstock – 802-457-3658


VEGAN AND VEGAN-FRIENDLY STORES
AND VENDORS IN RHODE ISLAND

If you would like to see other vegan establishments listed here, please let us know by writing to us at veganvillagercentral@gmail.com. If you would like to make a comment about this listing or a particular place on the list, feel free to use the Comments section below and/or join our Forum and create a posting on the subject there.

KEY:
V
(Vegan/no animal products)
MV (Vegan except bee product or dairy; specified when used)

VF (Vegan Friendly)
R (Raw)
MR (Mostly Raw)
RF (Raw Friendly)

Map available by clicking address
A & J Bakery (VF): 1458 Park Avenue Unit 5, Cranston – 401-228-8696
Alternative Food Coop (VF, RF): 357 Main Street, Wakefield – 401-789-2240
East Side Marketplace (VF, RF): 165 Pitman Street, Providence – 401-831-7771
Food for Thought (VF, RF): 577 Kingstown Road, Wakefield – 401-789-2445
LikeNoUdder2Like No Udder (V):Like No Udder is a Rhode Island-based vegan soft serve ice cream truck. We offer cup/cones with classic toppings, shakes, slush and more. Available for private/public events throughout New England, mid-April through October. 401-419-8869401-419-8869
Maize ‘N’ Manna Wholefoods (MV): 40 High Street, Westerly – 401-596-1680
Markos Kabob (VF): 126 Boon Street, Narragansett – 401-783-9083
Nature’s Goodness Natural Food Store (VF): 510 East Main Road, Middletown – 401-847-7480
The Green Grocer (Vf): 934 East Main Road, Portsmouth – 401-683-0007
Wildflour Vegan Bakery (V): 727 East Avenue, Pawtucket – 401-475-4718


VEGAN AND VEGAN-FRIENDLY STORES
AND VENDORS IN MAINE

If you would like to see other vegan establishments listed here, please let us know by writing to us at veganvillagercentral@gmail.com. If you would like to make a comment about this listing or a particular place on the list, feel free to use the Comments section below and/or join our Forum and create a posting on the subject there.

KEY:
V
(Vegan/no animal products)
MV (Vegan except bee product or dairy; specified when used)

VF (Vegan Friendly)
R (Raw)
MR (Mostly Raw)
RF (Raw Friendly)

Map available by clicking address
Lois’ Natural Marketplace (VF, RF): 152 U.S. 1 (North) #15, Scarborough – 207-885-0602
RisingTide (VF, RF): 165 State Road, Kittery


VEGAN AND VEGAN-FRIENDLY STORES
AND VENDORS IN NEW HAMPSHIRE

If you would like to see other vegan establishments listed here, please let us know by writing to us at veganvillagercentral@gmail.com. If you would like to make a comment about this listing or a particular place on the list, feel free to use the Comments section below and/or join our Forum and create a posting on the subject there.

KEY:
V
(Vegan/no animal products)
MV (Vegan except bee product or dairy; specified when used)

VF (Vegan Friendly)
R (Raw)
MR (Mostly Raw)
RF (Raw Friendly)

Map available by clicking address
A Market Natural Foods (VF, RF): 125 Loring Street, Manchester – 603-668-2650
Blueberry Fields Market (VF, RF): 48 Emerald Street, Keene – 603-358-5207
Circle of Love Family Farm
Concord Food Coop (VF, RF): 24 South Main Street, Concord – 603-225-6840
Co-op Food Store, Lebanon (VF, RF): 12 Centerra Parkway Ste 75, Lebanon – 603-643-2667
Dover Natural Marketplace and Café (VF, RF): 7 Chestnut Street, Dover – 603-749-9999
Earthward Natural Foods (VF, RF): 42 State Route 101A, Amherst – 603-673-4322
Evergrain Natural Foods (VF, RF): 45 North Main Street, Wolfeboro – 603-569-4002
Granite State Natural Foods (VF): 164 N State Street, Concord – 603-224-9341
Hampton Natural Foods (VF, RF): 580 Lafayette Road, Hampton – 603-926-5950
JoJo Muffins and Other Vegan Thrills (V): 1 Glenwood Avenue, Dover – 603-502-1064
Maggie’s Marketplace (VF, RF): 14 Main Street, Peterborough – 603-924-7671
Natural Choice Market (VF, RF): 270 Londonderry Turnpike, Hooksett – 603-669-6977
Nature’s Green Grocer Market (VF, RF): 374 Union Street, Peterborough – 603-924-2233
Peppercorn Natural Foods (VF, RF): 43 Main Street, Plymouth – 603-536-3395
Portsmouth Health Foods (VF, RF): 151 Congress Street, Portsmouth – 603-436-1722
Rustic Crust and American Flatbread (VF): 360 Chase Way, Manchester
Sunflower Natural Foods (VF, RF): 390 S Main Street, Laconia – 603-524-6334
The Healthy Rhino (VF, RF): 106 Main Street, Littleton – 603-444-2177
The Local Grocer (VF, RF): 3358 White Mountain Highway, North Conway – 603-356-6068


VEGAN AND VEGAN-FRIENDLY STORES
AND VENDORS IN MASSACHUSETTS

If you would like to see other vegan establishments listed here, please let us know by writing to us at veganvillagercentral@gmail.com. If you would like to make a comment about this listing or a particular place on the list, feel free to use the Comments section below and/or join our Forum and create a posting on the subject there.

KEY:
V
(Vegan/no animal products)
MV (Vegan except bee product or dairy; specified when used)

VF (Vegan Friendly)
R (Raw)
MR (Mostly Raw)
RF (Raw Friendly)

Map available by clicking address
A New O’Leaf (VF): 261 Cabot Street, Beverly – 978-927-5955
Annye’s Whole Foods (VF, RF): 14 Amelia Drive, Nantucket – 508-228-4554
Bev’s Bakery (V): 3 Coppersmith Way, Townsend – 978-300-5226
141 Bradford Natural Market (VF): 141 Bradford Street, Provincetown – 508-487-9784
Cape Cod Natural Foods (VF, RF): 1600 Route 28, Centerville – 508-771-8394
Common Crow Natural Market (VF, RF): 6 Elm Street, Gloucester – 978-283-1665
Chatham Natural Market (VF, RF): 1218 Main Street, Cape Cod, Chatham – 508-945-4139
Dennisport Natural Market (VF, RF): 640 Main Street, Cape Cod – 508-760-3043
Down to Earth Natural Foods (VF): 751 Kempton Street, New Bedford – 508-996-1995
Fiore’s Bakery (VF): 55 South Street, Jamaica Plain – 617-524-9200
Flour Bakery (VF): 12 Farnsworth Street, Boston – 617-338-4333
Good Health Natural Foods (VF): 1630 Hancock Street, Quincy – 617-773-4925
Green Street Natural Foods (VF, RF): 164 Green Street, Melrose – 781-662-7741
Harvest Coop Market (VF, RF): 580 Massachusetts Avenue, Cambridge – 617-661-1580
Healthy Appetites Natural Foods (VF, RF): 44 Long Pond Road, Plymouth – 508-747-8100
Mamma Mickis (VF): 37 Front Street, Scituate – 781-545-9900
MEM Tea Imports (V): 49 Elm Street, Watertown – 617-627-9500
Miso Market (VF): 1963 Massachusetts Avenue, Cambridge – 617-945-7789
Organic Rainbow (VF, RF): 267 Rantoul Street, Beverly – 978-927-4600
Orleans Whole Foods Store (VF, RF): 46 Main Street, Orleans – 508-255-6540
POSHA Green (V): 617-340-9080
Sudo Shoes (V): 1771 Massachusetts Avenue, Cambridge – 617-354-1771
Taza Chocolate (MV): 561 Windsor Street, Somerville – 617-623-0804
The Natural Grocer (VF): 334 High Street, Newburyport – 978-463-8713
The Natural Food Exchange (VF): 343 Main Street, Reading – 781-944-8498
Trident Bookstore and Café (VF): 338 Newbury Street, Boston – 617-267-8688
Wild Oats (VF): 12 West Street, Beverly – 978-921-0411
25 Central: 150 Main Street #27, Northampton – 413-586-8017
Artichoke Food Coop (VF): 800 Main Street, Worcester – 508-752-3533
Bark Back Bakery (VF): 15 North Main Street, Bellingham – 508-275-2275
Berkshire Co-op Market (VF): 42 Bridge Street, Great Barrington – 413-528-9697
Better Life Whole Foods (VF): 1500 Allen Street, Springfield – 413-783-9424
Choice Health (VF): 307 East Main Street, Westfield – 413-568-8333
Cornucopia (VF): 150 Main Street, Suite 8  Northampton – 413-586-3800
Cushman Market and Café (VF): 491 Pine Street, Amherst – 413-549-0100
George Howell Coffee Roasters: 312 School Street, Acton – 866-444-5282
Green Fields Market (VF): 144 Main Street, Greenfield – 413-773-9567
Guido’s Fresh Marketplace (VF): 1020 South Street, Pittsfield – 413-442-9912
Lenox Natural Foods (VF): 11 Housatonic Street, Lenox – 413-637-2721
Living Earth (VF): 234 Chandler Street, Worcester – 508-753-1896
McCusker’s Market (VF): 3 State Street, Shelburne Falls – 413-625-9411
Pittsfield Health Food Center (VF): 407 North Street, Pittsfield – 413-442-5662
Roots Natural Foods (VF): 100 Crawford Street, Leominster – 978-534-7668
Simple Enough Natural Foods (VF): 18 Lyman Street, Westborough – 508-366-7037
Suki Skincare (VF): 99 Industrial Drive, Northampton – 413-584-7854
Sweeties Fine Chocolate (VF): 58 Main Street, Northampton – 413-586-4180
The Bun Always Rises (V): 12 Arnold Avenue, Northampton – 973-902-1474
The River Valley Market (VF): 330 N King Street, Northampton – 413-585-5151
Wild Oats Food Coop (VF): 320 Main Street, Williamstown – 413-458-8060


VEGAN AND VEGAN-FRIENDLY STORES
AND VENDORS IN MASSACHUSETTS

If you would like to see other vegan establishments listed here, please let us know by writing to us at veganvillagercentral@gmail.com. If you would like to make a comment about this listing or a particular place on the list, feel free to use the Comments section below and/or join our Forum and create a posting on the subject there.

KEY:
V
(Vegan/no animal products)
MV (Vegan except bee product or dairy; specified when used)

VF (Vegan Friendly)
R (Raw)
MR (Mostly Raw)
RF (Raw Friendly)

Map available by clicking address
Back to Earth (VF): 1315 E Main Street, Torrington – 860-496-1915
Chamomille Natural Foods (VF): 58 Newtown Road, Danbury – 203-792-8952
Claire’s Corner Copia (VF): 1000 Chapel Street, New Haven – 203-562-3888
Country Grocer (VF): 23-C Water Street, Guilford – 203-453-6157
Divine Treasures ( V, GF): 460 Middle Turnpike W, Unit 404, Manchester – 860-643-2552
Edge of the Woods Natural Market (VF): 379 Whalley Avenue, New Haven – 203-787-1055
Foodworks Guilford (VF): 450 Boston Post Road, Guilford – 203-458-9778
Greenwich Healthmart (VF): 30 Greenwich Avenue, Greenwich – 203-869-9658
Harvest Moon Health Foods (VF): 554 Liberty Highway, Putnam – 860-928-2352
Health Food Corner (VF): 390 Main Street, Winsted – 860-738-9222
Indian Asian Groceries and Chaat House (VF): 315 York Street, West Haven – 203-934-9676
It’s Only Natural Market (VF): 575 Main Street, Middletown – 860-346-9210
Keifer’s Kettle Korn (V): 21 Shore Drive, Griswold – 203-743-7172
Natural Food Store (VF): 374 Main Street, Niantic – 860-739-9916
Nature’s Grocer (VF): 81 East Street, Vernon – 860-870-0020
Nature’s Way (VF): 922 Barnum Ave Cutoff, Stratford – 203-377-3652
New Morning Natural and Organic (VF): 129 Main Sreet N, Woodbury – 203-263-4868
Passiflora (VF): 526 Main Street, New Hartford – 860-379-8327
Raw Food Central (V, R): 446 Broad Street, Windsor – 860-925-6869
Shayna B’s and the Pickle Bakery (V, GF): 627 Westford Road, Ashford – 860-428-3835
The Good Life (VF): 1083 E Main Street, Torrington – 860-482-0111
The Healthy Alternative Market and Deli (VF): 603 Middle Turnpike, Storrs Mansfield – 860-429-7300
The Local Beet Co-op (VF): 1 Main Street, Chester – 860-526-2667
Thyme and Season (VF): 3040 Whitney Avenue, Hamden – 203-407-8128
Touch of Sweet (VF): 531 Forest Road, Northford – 203-314-1965
Willimantic Food Coop (VF): 91 Valley Street, Willimantic – 860-456-3611
Wilton Organic Gourmet (VF): 33 Danbury Road, Wilton – 203-762-9711